Keeping you updated and in the know

Let’s talk scheduling …

Let’s talk scheduling …

November 20, 2017

Do these ring a bell? We know that there are a few classic mistakes that businesses make on social media due to a lack of time: Adhoc posting Not enough posts Inconsistency across social platforms Lack of quality, it’s not always about quantity Posting at the wrong time No visual interest in posts There is … Read More

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The Friday Feed #14: Bite-sized bits for your brain

The Friday Feed #14: Bite-sized bits for your brain

November 17, 2017

Friday Feed is your virtual tapas bar of tasty morsels about all things digital. Spice up the end of your week and load up on some bite-size news to share over a well-earned bevvie. Feel free to add your own flavour by sharing and commenting below. Pinterest adds Sections If you love to pin all … Read More

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NHVR portal recognised at national awards

NHVR portal recognised at national awards

November 17, 2017

The National Heavy Vehicle Regulator’s online permitting system has been recognised for its innovation and customer-focussed approach in the Prime Minister’s Award for Excellence in Public Sector Management. The NHVR Portal was one of 17 finalists in a strong field of contenders for the Award. business2one are very proud of the role we have played in … Read More

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The Friday Feed #13: Bite-sized bits for your brain

The Friday Feed #13: Bite-sized bits for your brain

November 10, 2017

Friday Feed is your virtual tapas bar of tasty morsels about all things digital. Spice up the end of your week and load up on some bite-size news to share over a well-earned bevvie. Feel free to add your own flavour by sharing and commenting below. Networking for the shy at heart Most fields of … Read More

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Social Media – How to engage – Where & When

Social Media – How to engage – Where & When

November 10, 2017

Social media can be overwhelming. It has infiltrated every aspect of our lives, work and pleasure. The proliferation of tools is vast, who can keep up? Like all business activities, we must be strategic when using social media to ensure our time and money is well spent. Here are some interesting insights to the Where … Read More

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Business success through storytelling

Business success through storytelling

November 6, 2017

Some of the best advice I’ve ever been given in relation to corporate writing was to tell a story. Stories pique interest and engender an emotional response in the reader that can have a lasting effect. Stories get people talking about your brand or organisation and build awareness by creating a ‘halo effect’ between the … Read More

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Small Business Entrepreneur Grants Program

Small Business Entrepreneur Grants Program

November 3, 2017

New Small Business or Member Association – limited budget? This is an opportunity not to be missed. Applications close 21 November. Available funding? Matched funding of up to $5,000 (excluding GST) to engage a consultant, advisor or business coach for up to 3 months to help establish or develop the business. Minimum grant amount is … Read More

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The Friday Feed #12: Bite-sized bits for your brain

The Friday Feed #12: Bite-sized bits for your brain

November 3, 2017

  Friday Feed is your virtual tapas bar of tasty morsels about all things digital. Spice up the end of your week and load up on some bite-size news to share over a well-earned bevvie. Feel free to add your own flavour by sharing and commenting below. Where does your money go? Keeping track of … Read More

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Workshop your way to success

Workshop your way to success

November 1, 2017

Depending on your unique business objectives, an event can allow you to demonstrate value to customers or members, provide inspiration to staff or customers and enhance loyalty, or play a critical role in organisational change management projects, such as a transition to digital tools. A workshop or training session can give you the platform to … Read More

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Make eDMs work for you

Make eDMs work for you

October 30, 2017

I recently listened to eDM masters from Mumbrella, The New Daily and technology and software organisations that specialise in eDM, talk about what they have seen work in eNews. Mumbrella is one of Australia’s leading marketing industry news sites. Among a range of services, they distribute a weekly enewsletter and hold many large events each … Read More

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The Friday Feed #11: Bite-sized bits for your brain

The Friday Feed #11: Bite-sized bits for your brain

October 27, 2017

  Friday Feed is your virtual tapas bar of tasty morsels about all things digital. Spice up the end of your week and load up on some bite-size news to share over a well-earned bevvie. Feel free to add your own flavour by sharing and commenting below. Get your Melbourne Cup fix with Twitter and … Read More

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Mumbrella Publish – Making your content king, from the industry bigwigs!

Mumbrella Publish – Making your content king, from the industry bigwigs!

October 23, 2017

Did you know that Australia has the 2nd highest smartphone penetration in the world after South Korea (yes, really, little old Australia!)? And that Messenger has 11.4m users in Australia, mostly women under 45? After spending a day listening to the who’s who of the publishing industry talk trends, platforms, technologies and business models, here is … Read More

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The Friday Feed #10: Bite-sized bits for your brain

The Friday Feed #10: Bite-sized bits for your brain

October 20, 2017

Friday Feed is your virtual tapas bar of tasty morsels about all things digital. Spice up the end of your week and load up on some bite-size news to share over a well-earned bevvie. Feel free to add your own flavour by sharing and commenting below. Which Emoji? Love them or hate them, they’re widely … Read More

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The Friday Feed #9: Bite-sized bits for your brain

The Friday Feed #9: Bite-sized bits for your brain

October 13, 2017

Friday Feed is your virtual tapas bar of tasty morsels about all things digital. Spice up the end of your week and load up on some bite-size news to share over a well-earned bevvie. Feel free to add your own flavour by sharing and commenting below. To post or not to post – is it … Read More

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Manage your members in a snap!

Manage your members in a snap!

October 9, 2017

Whether you are an association, not-for-profit, club or any other member-based organisation, it is a common complaint that too much time is spent on administration and paperwork rather than looking after members. If you are feeling this pain in your organisation, it’s time to move to a membership management solution. You can archive those paper … Read More

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Double your marketing budget with a Small Business Digital Grant

Double your marketing budget with a Small Business Digital Grant

October 6, 2017

Small Businesses and Member Associations – big ideas and a limited budget? This is an opportunity not to be missed. business2one can: Assist you to define your digital project Develop a project plan, deliverables, timeframes and budget Identify the best products and services to complete your project Organise quotes for all services Develop your grant application … Read More

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The Friday Feed #8: Bite-sized bits for your brain

The Friday Feed #8: Bite-sized bits for your brain

October 6, 2017

Friday Feed is your virtual tapas bar of tasty morsels about all things digital. Spice up the end of your week and load up on some bite-size news to share over a well-earned bevvie. Feel free to add your own flavour by sharing and commenting below. Bumble your way to a new job Bumble has … Read More

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The Friday Feed #7: Bite-sized bits for your brain

The Friday Feed #7: Bite-sized bits for your brain

September 29, 2017

Friday Feed is your virtual tapas bar of tasty morsels about all things digital. Spice up the end of your week and load up on some bite-size news to share over a well-earned bevvie. Feel free to add your own flavour by sharing and commenting below. Under the influence What do Grumpy The Cat, Canadian … Read More

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Get the jump on social media trends in 2018

Get the jump on social media trends in 2018

September 25, 2017

It’s that time of year again. As we rush headlong to December, not everyone is just thinking about the office Christmas party – the web is becoming flooded with predictions on what the ‘hot trends’ will be in 2018. While we generally aren’t always convinced by the annual crystal ball gazing, we think this piece over … Read More

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Do your customers have ’email fatigue’?

Do your customers have ’email fatigue’?

September 25, 2017

Email – where once it was the backbone of many marketing campaigns, consumers relationship with this communication platform has become more than a little difficult. Keeping subscribers and customers engaged has become a case of battling ’email fatigue’. As Deren Baker agues though in this excellent piece, we are not seeing the end of email … Read More

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Master the art of Facebook advertising

Master the art of Facebook advertising

September 25, 2017

In what seems like a very short space of time, Facebook advertising has become a critical component of any marketing strategy – you go where the people are. But making those ads actually work requires no small amount of planning. Ultimately to goal is to drive traffic back to your own website in order to … Read More

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The Friday Feed #6: Bite-sized bits for your brain

The Friday Feed #6: Bite-sized bits for your brain

September 22, 2017

Friday Feed is your virtual tapas bar of tasty morsels about all things digital. Spice up the end of your week and load up on some bite-size news to share over a well-earned bevvie. Feel free to add your own flavour by sharing and commenting below. On the button ‘Sharing’, ‘Liking’, ‘Following’ – these have … Read More

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Are you under the influence?

Are you under the influence?

September 15, 2017

There is no doubt the use of ‘social media influencers’ has become one of the dominant trends in social marketing over the past year. But how do you know whether it is actually working? Those excellent people over at Social Media Examiner have pulled together this excellent guide on how you can “…discover how to … Read More

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Facebook lays down the law on advertising content

Facebook lays down the law on advertising content

September 14, 2017

Facebook is bowing to growing global concern by introducing a raft of new policies laying down strict controls around what kind of content can be monetized on the social media platform. In a statement issued this week by Facebook’s VP Global Marketing Solutions, Carolyn Everson the social platform said: “At Facebook, we take very seriously our … Read More

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Keep it simple – a guide to LinkedIn engagement

Keep it simple – a guide to LinkedIn engagement

September 10, 2017

LinkedIn has become a critical communication and networking tool for professionals the world over. But are you making the most of it? Like any social platform, the key to building and engaging with your network is content, and those fine people over at Social Media Examiner have pulled together an excellent guide on how to … Read More

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A great website starts with a great domain

A great website starts with a great domain

September 9, 2017

Social media platforms may dominate the online world, but there is still no substitute for having your own website. It is the one place online where you call the shots, and are in total control of your brand image. But what about the domain name? It is the calling card people use to find you … Read More

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The Friday Feed #4: Bite-sized bits for your brain

The Friday Feed #4: Bite-sized bits for your brain

September 8, 2017

Friday Feed is your virtual tapas bar of tasty morsels about all things digital. Spice up the end of your week and load up on some bite-size news to share over a well-earned bevvie. Feel free to add your own flavour by sharing and commenting below. What’s the story? We’re giving Facebook points for persistence … Read More

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The Friday Feed #5: Bite-sized bits for your brain

The Friday Feed #5: Bite-sized bits for your brain

September 8, 2017

Friday Feed is your virtual tapas bar of tasty morsels about all things digital. Spice up the end of your week and load up on some bite-size news to share over a well-earned bevvie. Feel free to add your own flavour by sharing and commenting below. There is no stopping YouTube We love a good … Read More

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Unlocking the mysteries of Facebook for Business

Unlocking the mysteries of Facebook for Business

August 30, 2017

There is little doubt that any business looking to engage with clients and the community online needs to have a presence on Facebook. With a global network like no other platform, the social media behemoth brings with it unrivaled opportunities. Facebook for Business has been a major focus area for the company with a steady … Read More

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The Friday Feed #3: Bite-sized bits for your brain

The Friday Feed #3: Bite-sized bits for your brain

August 29, 2017

Friday Feed is your virtual tapas bar of tasty morsels about all things digital. Spice up the end of your week and load up on some bite-size news to share over a well-earned bevvie. Feel free to add your own flavour by sharing and commenting below. You’ve got mail! Lots of it… Say what you … Read More

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